Teddy Volkswagen of the Bronx

3743 Boston Road
Directions Bronx, NY 10466

  • Sales: (877) 293-1367
  • Service: (877) 331-7921
  • Parts: (877) 340-3834


Click on one of the people below to find out more information.

  • Ted Bessen, Owner

    Automotive Experience

    During his 20+ year career in the retail automotive business, Ted moved up from top salesperson to President and equal owner of one of the largest and most profitable automotive organizations in the world.


    1979-1982: Dale Oldsmobile - Bronx, NY
    1982-1984: Potamkin Cadillac - New York, NY

    1984-1989: Dale Oldsmobile - Bronx, NY

    1989-2001: President of, and equal partner in Potamkin Auto Center and later President and partner of Potamkin Mitsubishi, Potamkin Cadillac-Buick-Chevrolet

    1999: Sold interest back to the Potamkin organization and

    2001-Present: Consultant to advertising and retail automotive industries


    Prior to entering the retail automotive profession:

    At 13, opened first pet supply business

    At 17, opened Jungle Habitat in Brooklyn, NY; ran it for three years and sold it


    Record of Professional Achievement


    The Numbers

    Retail over 15,000 vehicle sales/year through four showrooms


    Representative examples

    Largest volume in leased for a number of leasing companies

    Dealer Council member for General Electric Credit Auto Lease

    Presented to participants of the New York Daily News Summit Meeting

    Industry Innovation

    In 1984, Ted created the concept for, implemented, developed and grew the Any Car Store business. Any Car Store served customers who were uncomfortable buying and leasing through a traditional dealership by purchasing for them any car, truck or sport utility vehicle they desired from other dealerships. This business, related to the Potamkin organization, ultimately grew to over 1000 new vehicle sales per month. In 1999, acquired Any Car Store.






    Ted is unmarried, he's actively involved in the lives of his immediate and extended family- including a host of nieces and nephews many of whom are his Godchildren.


    Commitment to the Community

    Ted has lived his entire life in the New York metropolitan area. He understands the culture and has a solid network of personal and professional relationships in this part of the country. Ted's community activities include personally and financially supporting...

    Barely Balancing Theatre Company as they grew to produce off-Broadway shows including Rebel Without a Cause.

    Other Interests

    These days, when Ted isn't managing his real estate portfolio, he's pursuing an avid interest in health and fitness. Ted is also the consummate New Yorker, enjoying fine dining, the theatre and sporting events.

  • Steve Risso, President

    Steven Risso, President of Teddy Nissan


    Steven joined Teddy Nissan at its inception in August 2009 as its President/Operating Partner. In this position he is responsible for managing the day to day operations of the entire dealership. He brings over 25 years of retail automotive experience. 

    After only a year and a half in business, Teddy Nissan has broken all sales records in the area and ranks as one of the largest dealers in the United States. For 2011 Teddy Nissan is also on pace for another record year! Teddy Nissan also ranks tops in customer satisfaction in the State of New York, as per

    Prior to joining Teddy Nissan, Steven worked as a Consultant with the National Automobile Dealers Association, the leading automotive training organization in the world. At N.A.D.A. Steven's primary responsibility was working with dealers nationwide to improve their profitability. During the 2008 banking crisis, Steven was selected by the N.A.D.A to participate on a five member task force to make presentations to the New York Federal Reserve Bank, Standard & Poor's, Merrill Lynch, and Moody's on the subject of dealer floor planning and the TALF stimulus package.

     Prior to NADA, Steven worked as a private consultant to Sayville Ford, the 3rd largest Ford dealer in the New York Region. There he led a companywide turnaround that resulted in a 200% improvement in profits in the first year.
     Prior to joining Sayville Ford, Steve owned and operated Popular Ford sales & Bayridge Ford, in the New York metro area. As the Dealer he increased sales by 140% and became one of the largest dealers in the New York Region. Popular Ford also led the NYC zone for 16 straight years in Customer Satisfaction Scores winning multiple Distinguished Achievement Awards. In 2000 Popular Ford won Fords highest honor The President's Award, which recognizes the top 10% of dealers nationwide that lead in CSI, market share and profitability. Popular Ford was also recognized by Crain's New York Business Magazine as one of New York City's top privately owned companies. Steve sold the dealerships in 2005.

    Steven was born and raised in the Bronx and attended P.S.102, St. Anthony's and St. John's University. Steven now lives on Long Island with his wife and three children.

  • Clary Acosta, Office Manager

  • Cindy Perez, Accountant

  • Phillip Demersky, General Manager

  • Kalra Paramjit, Finance Manager
    (718) 696-6113

  • Shaun Riley, Sales Manager
    (718) 696-6147

  • Doug Lee, Sales Representative
    (718) 696-6138

  • Jorge Santiago, Sales Representative
    (718) 696-6110

  • Keith Roldan, Sales Representative
    (718) 696-6108

  • Luis Charleswell, Sales Representative

  • Mentor Alickaj, Sales Representative

  • Thaddeus Lawrence, Sales Representative

  • Delroy Williams, Showroom Operations

  • Jen Almodovar, Business Development Director

  • Syndy Perez, Business Development Representative

  • Elias Floyd, Service Director

  • Rishi Soogrim, Service Advisor
    (718) 696-6115

  • Anthony Cecala, Service BDC Manager

  • Crystal Rentas, Service Business Development Representative

  • Kimberly Vega , Service Business Development Representative

  • Krystal Maldonado, Service Business Development Representative

  • Glen Gibson, Parts Director

  • Joe Fallon , Parts and Accessories Specialist

  • Frank D'emaria, Parts and Accessories Specialist

  • Amauris Castillo, Parts and Accessories Specialist

  • Monica Perez , Cashier

  • Marciel Cruz, Parts Driver

  • Daniel Deleon, Porter

Schedule Service